I am heading to Stockholm for a mixture of business and personal reasons and will use the visit to see some mobile services companies at the Kista Mobile Showcase. There are times when this blog simply follows me around (New York, San Francisco) but I believe Sweden really falls under the outer corona (no nothing has been smoked :) ) of the coverage of this blog, because TeliaSonera and Tele2 are big players here, Nokia got named Latvia's favorite brand, and soon to be willingly orphaned (of its half mothers) Lattelecom sees Sweden as one of its markets.
An interesting observation -- only women can do a mash-up (literally) of Latvia's three favorite brands -- Nokia, Laima confectionaries, and Hansabanka (Swedish-owned). How? Toss a Nokia phone, a Hansabank credit card and a half-eaten Laima chocolate bar into a ladies handbag and they will all mix and stick together :).